Luxury Oceanfront Wellness Resort
Amrit Ocean Resort
INSTAGRAM FEED + GROWTH
Built Amrit Ocean Resort’s Instagram from the ground up as the resort opened to the public, establishing a cohesive and on-brand grid. Curated a mix of lifestyle, amenities, and experiential content to highlight key offerings, convey the resort’s luxury and wellness focus, and maintain aesthetic consistency. Developed a content strategy that maximized engagement and reinforced brand identity from day one.
BEFORE
AFTER
Account Growth & Optimization (June 2024 → August 2025)
Since launching Amrit Ocean Resort’s Instagram on June 6, 2024, I scaled the account from 9 posts and 3,170 followers to 494 posts and 16,933 followers as of August 20, 2025, a growth rate of over 430%.
During this period, I built a cohesive and on-brand grid, increased content output, and developed a consistent brand voice and aesthetic to engage a growing community.
I optimized the profile and bio for discoverability and created Instagram Highlights to live permanently on the page.
SOCIAL MEDIA CONTENT
& TOP PERFORMERS
“Giveaways proved to be a strong growth strategy, allowing us to collaborate with influencers, tap into their audiences, and drive awareness for the resort. These campaigns significantly boosted engagement while expanding Amrit’s reach.”
Giveaways & Influencer Collaborations
Pet-Friendly Luxury Campaign
Developed a pet-friendly campaign highlighting Amrit Ocean Resort’s VIP treatment for four-legged guests. Through creative reels and engaging captions, we showcased the resort’s luxury experience for pets, reinforcing brand personality and driving strong engagement with animal-loving travelers.
We capture monthly content for Amrit Ocean Resort using our Sony a7iii, producing fresh, on-brand imagery that highlights the property’s luxury and wellness offerings. Combined with contributions from other photographers, these visuals strengthen the resort’s social presence and maintain a consistent brand aesthetic.
